Building a Brand: Lessons From African-American Entrepreneurs
In recognition of Black History Month, Bloomberg News and Bloomberg’s Black Professional Community hosted a panel discussion in New York to explore what it takes to create and build a sustainable business and brand.
Panel participants: designer Shanel Campbell; Don Cornwell, partner with PJT Partners; Teri Johnson, founder and CEO of the Harlem Candle Company; and Andrew McCaskill, a senior VP of Global Communications at Nielsen. Karen Toulon of Bloomberg News moderated the discussion.
I love everything about this video 💪💪💪💪
“The most common way people give up their power is by thinking they don’t have any.” — Alice Walker
@Donnette’s Vlog onLive, Create, educate, empower We could certainly use your help
@Donnette’s Vlog onLive, Create, educate, empower Hello, you are speaking the truth you must pay your price. If you don’t mind where are you writing from?
Jon Snow Maybe African Countries dont need help. Maybe they just need European Nations to stop looting their natural resources and instigating tribal wars.
Who you been hanging around? I’ve gone to such events since my community college days and none has been facilitated by whites. Don’t get this twisted. And get in with the right folks. We’re all over. Peace out! Or hit me up if you need help finding such events.
Listening to this panel contributes to confidence that helps me push forward each day.
Keep striving you will achieve your goals
This is wonderful panel. Thank you for doing this. The panellists are outstanding.
Beautiful minds came together & I am grateful you had this important discussion–thank you!
This was so insightful and inspiring! Thank you for sharing this 🙌🏾
I agree it was
Thank you for posting this. It is so encouraging to see so many young, intelligent, business persons. I only wished that there would have been a lighter background so that we could see their beautiful faces more clearly.
Very informative and empowering. Thanks!
This was soooo good; I didn’t want to miss a single minute.
This is super informative!!! Thank you!!!
I’m listening to the part where the host is talking about the shampoo versus the story. I have heard advice from both sides that people become emotionally invested in the story behind the brand, but then there are other people who just want the results. I think there is a fine line between the two or maybe it depends on your customer base? Some people value authenticity, other people just want to know is the product will help solve their problems
Nice post.
Thank you for sharing your thoughts with us!
Hello! Your Profile caught my eye and made me want to say Hello to you, I’d love to start a conversation! Hope to hear back from you
This was so great!!
The black community needs to pay special attention to these individuals instead of celebrating hip hop and sports, which is a huge part of the dysfunction of the black community
EXACTLY 🤗
Thanks for sharing and Btw, I’m One of those early pioneers, who answer the call of Ghana’s first president, Osagyefo, Dr. Kwame Nkrumah, during the 1960s; “MY SANKOFA” WAS A BORN AGAIN EXPERIENCES; after centuries of not knowing and being taught to be ashamed, and to hate my Blackness and where we came from as a RACE. “My Sankofa” 1965 to 1976; and the aftermath:
Love it!
Thanks for sharing this
Want to learn how black men have a growing and significant role in business and entrepreneurship today? Come tune in to the June Monthly Roundtable Event of the National Black Mastermind Group on this Sunday, June 13th from 2:30 PM – 4:30 PM CST. You can find out more information at https://theblackmastermindgroup.com/event/conversation-with-black-men-business/
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Great insight
The importance of Black owned intellectual property can no longer be ignored. Creating a unified demographic who understands that using education to propel this group forward is essential if Black African Americans hope to gain the respect of other races.